Senior Manager, Beauty

JOB DUTIES & RESPONSIBILITIES

Identify 3-5 key areas of accountability and outputs of the position in order of importance.

Product Marketing Calendar & Launch Planning

• Develop and maintain China annual product marketing calendar for makeup and fragrances.

• Adapt global launch strategies into local execution including campaign themes, animations, and exclusive client events.

• Ensure all launch activities align with Louis Vuitton’s luxury image and the unique constraints/opportunities of a single store.

Forecasting & Inventory Management

• Lead initial and rolling forecasts for sellable products and non-sellable items

• Collaborate with supply chain to maintain optimal stock levels, prevent out-of-stock on hero SKUs while minimizing obsolescence.

Cross-Functional Orchestration

• Serve as central coordinator for novelty launches and campaigns, synchronizing all internal teams (Comms, VM, Merchandising, Retail, eCommerce, NEO).

• Lead regular launch meetings, track critical path, and resolve bottlenecks to ensure on-time, on-brand delivery.

Performance Tracking & Reporting

• Monitor product sell-in / sell-out performance, stock turnover, and client feedback.

• Provide monthly and post-launch performance reports

• Use analysis to recommend repush actions, phase-out decisions, or repeat orders.

Market & Competitor Intelligence

• Track competitive landscape: new product launches, pricing, media investment, KOL activations, and consumer sentiment on social platforms (RED, Douyin, WeChat).

• Identify emerging makeup trends and share insights with global to influence future product development.

KEY REQUIREMENTS & COMPETENCIES

List the academic qualifications, skills, experience and language required to be successful in the position.

For professional expertise positions, identify key Knowledge, Skills, Training, and Experience requirements.

Experience

• At least 10 years of product marketing / brand management experience, with 8+ years specifically in premium beauty (luxury makeup strongly preferred).

• Proven track record of launching makeup or fragrance products in China, including end-to-end 360° campaign orchestration with cross-functional teams.

Technical Skills

• Fluent in English and Mandarin (oral and written).

• Proficient in Excel, PowerPoint, and retail/CRM analytics tools.

• Deep understanding of China’s digital ecosystem (RED, Douyin, WeChat, Tmall) and KOL landscape.

Core Competencies

• Business Acumen – Strong forecasting, inventory management for assigned categories.

• Drive for Results – Obsessed with sell-through, client acquisition, and repurchase rates.

• Innovation Management – Propose local, luxury-appropriate twists (e.g., limited-edition colors, exclusive boutique services).

• Sensitivity & Analytical Thinking – Understand emotional drivers of luxury makeup consumers; interpret CRM and sales data.

• Learning on the Fly – Quickly master new formulas, trends, and digital engagement tools.

• Strong Communication & Leadership – Influence cross-functional teams and external partners without direct authority.

Personal Attributes

• Passion for luxury beauty and Louis Vuitton brand heritage.

• High attention to detail and visual aesthetics.

• Proactive, driven and agile with strong adaptability; humble, compassionate, creative and curious.

• Well-organized, responsive and detail-oriented with solid analytical skills, excellent fashion sense and sharp business acumen. Passionate about luxury.

• Humble and Compassion

WHAT WE OFFER

• Opportunity to lead product marketing for LV Beauty

• Direct exposure to global beauty strategy and senior leadership within LVMH.