Brand Partnerships Activation Manager

pspan style=font-family:arial, helvetica, sans-serifWe are EssilorLuxottica, a global leader in the design, manufacture and distribution of ophthalmic lenses, frames and sunglasses. We bring together the expertise of two industry pioneers, one in advanced lens technologies and the other in the craftsmanship of iconic eyewear, creating a vertically integrated business that is uniquely positioned to address the world’s evolving vision needs. We craft exclusive eyewear brands strongRay-Ban, Oakley, Oliver Peoples, Persol, Costa /strongand more, alongside esteemed licensed brands such as strongTiffany amp; Co, Burberry, and CHANEL/strong whilst our cutting-edge lenses strongVarilux/strong and strongTransitions/strong lead the industry in innovation. In Australia and New Zealand, we operate the iconic retail and eye care brands: strongSunglass Hut, Oakley, OPSM, Ray-Ban and Laubman amp; Pank./strong Every day, EssilorLuxottica’s 190,000 employees in 150 countries work towards a common mission to help people see more and be more. /span/ppspan style=font-family:arial, helvetica, sans-serifWe’re looking for a dynamic, partnership focused and influential, Brand Partnerships amp; Activations Manager to lead the strategy and execution of Athlete and Ambassador led storytelling and brand partnerships across Australia and New Zealand./span/pp /ppspan style=font-family:arial, helvetica, sans-serifThe role is responsible for driving the development and execution of the local Sports Marketing Plan, including Media and Communications, according to business objectives and brand priorities. The position will be responsible for leading athlete, ambassador, events and Partnerships for Australian and New Zealand across Oakley, Costa del Mar and Bliz./span/pp /ppspan style=font-family:arial, helvetica, sans-serifIn this high impact role, you’ll sit at the intersection of sport, culture and communications -  driving powerful athlete communications, securing premium partnerships, and ensuring our brand shows up at the moments that matter most. From negotiating sponsorships and leading large-scale brand activations to integrating athletes into product launches and media campaigns, you’ll be responsible for translating global brand direction into locally relevant, performance-driven outcomes that elevate visibility and accelerate commercial growth./span/pp /ppspan style=font-family:arial, helvetica, sans-serifThis is an exciting and unique opportunity to shape the voice of the brand through authentic athlete advocacy, strategic partnerships and culturally connected moments - while delivering measurable impact across wholesale and direct to consumer channels./span/pp /ppspan style=font-family:arial, helvetica, sans-serifstrongYour Responsibilities /strong/span/pulli style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifDrive the development and execution of local Athlete led communications plans./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifExecute ATL media campaigns, ensuring creative is prepared according to Brand Guidelines and where possible drives to Wholesale Partners./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifPartner with content creators, photographers, and PR teams to deliver compelling athlete-driven stories./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifCollaborate with PR to ensure influencer partnerships link to Wholesale partners or verticals./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifLeverage athlete social platforms to amplify brand messages and product launches./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifTrack engagement, content performance and brand exposure from athlete and brand partnerships, providing regular performance reports to stakeholders./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifBuild recommendations for, and maintain, a diverse partner portfolio supporting key categories and business objectives./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifIdentify event and partnership opportunities within the market that align to brand and commercial objectives./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifManage deep, value-led partnerships with key customers and partners acting as senior escalation point and joint partnerships planning lead/span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifLead athlete and brand participation in brand events, competitions, and promotional activities./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifEnsure Oakley athletes are front and centre at high-visibility sporting and cultural moments./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifNegotiate mutually beneficial agreements, including contra deals, sponsorships and collab campaigns./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifLead end to end coordination of all brand activations./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifOversee contract negotiations, renewals, and compliance with brand and legal requirements /span/li/ulp style=margin:0.0cm 22.1pt 0.0cm 0.0cm;font-size:12.0pt;font-family:Cambria, serif /pp style=margin:0.0cm 22.1pt 0.0cm 0.0cm;font-size:12.0pt;font-family:Cambria, serifspan style=font-family:arial, helvetica, sans-serifstrongAbout you /strong/span/pp style=margin:0.0cm 22.1pt 0.0cm 0.0cm;font-size:12.0pt;font-family:Cambria, serif /pulli style=font-size:12.0pt;font-family:arial, helvetica, sans-serifspan style=font-size:12.0pt;font-family:arial, helvetica, sans-serif;color:blackDegree in Business specialising in Marketing/Communications, Sports Management, Business or related discipline./span/lili style=font-size:12.0pt;font-family:arial, helvetica, sans-serifspan style=font-size:12.0pt;font-family:arial, helvetica, sans-serif;color:black3-5+ years’ experience in sports marketing, talent management, or athlete relations, ideally within premium lifestyle or performance brands./span/lili style=font-size:12.0pt;font-family:arial, helvetica, sans-serifspan style=font-size:12.0pt;font-family:arial, helvetica, sans-serif;color:blackExperience working alongside Communications Agencies. /span/lili style=font-size:12.0pt;font-family:arial, helvetica, sans-serifspan style=font-size:12.0pt;font-family:arial, helvetica, sans-serif;color:blackProven track record of building strong relationships with athletes, agents, and sporting bodies./span/lili style=font-size:12.0pt;font-family:arial, helvetica, sans-serifspan style=font-size:12.0pt;font-family:arial, helvetica, sans-serif;color:blackExperienced in managing contracts, budgets, activation plans, and delivering high-impact events under tight deadlines./span/lili style=font-size:12.0pt;font-family:arial, helvetica, sans-serifspan style=font-size:12.0pt;font-family:arial, helvetica, sans-serif;color:blackUnderstanding of Media channels mix and basic design skills to brief artwork requirements. /span/lili style=font-size:12.0pt;font-family:arial, helvetica, sans-serifspan style=font-size:12.0pt;font-family:arial, helvetica, sans-serif;color:blackA deep understanding of sports culture, performance eyewear, and Oakley’s brand DNA./span/lili style=font-size:12.0pt;font-family:arial, helvetica, sans-serifspan style=font-size:12.0pt;font-family:arial, helvetica, sans-serif;color:blackFast-paced, high-performance mindset with flexibility to travel, work events, and align with global initiatives./span/li/ulp style=margin:0.0cm;font-size:12.0pt;font-family:Cambria, serif /pp /ppspan style=font-family:arial, helvetica, sans-serifstrongWorking at EssilorLuxottica/strong/span/ppspan style=font-family:arial, helvetica, sans-serifA career with EssilorLuxottica will offer you rewarding experiences and the opportunity to develop your skills every day. Working at our head-office located in North Sydney, you will enjoy:/span/pul style=list-style-type:discli style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifGenerous yearly $1,500 product allowance and Family amp; Friends discounts of up to 50% off to splurge across all our brands – OPSM, Sunglass Hut, Oakley, Ray-Ban, Laubman amp; Pank and EyeQ/span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifUp to 50% off Oakley eyewear and apparel throughout the year./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifWellness amenities including reformer a Pilates studio, Yoga classes, Personal training and Bike storage./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifAbundance of local cafes, a major shopping centre and close to public transport facilities/span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifVolunteering with our charity partner OneSight, including volunteer leave and iChampion ambassador opportunities./span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifWide range of career opportunities across the EssilorLuxottica network/span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifComplimentary full-time concierge services offering an exclusive hotel-style experience!/span/lili style=font-family:arial, helvetica, sans-serifspan style=font-family:arial, helvetica, sans-serifOptions for a hybrid working environment/span/li/ulp /ppspan style=font-family:arial, helvetica, sans-serifstrongNext Steps/strong/span/ppspan style=font-family:arial, helvetica, sans-serifTo be considered for this opportunity, please click apply and send your resume today./span/pdiv id=tor__fintJobDescFooter_readOnlyDivdiv id=tor__fintJobDescFooter_contentpspan style=font-family:arial, helvetica, sans-serifAs an inclusive, team-first company, our people are at the core of everything we do./span/ppspan style=font-family:arial, helvetica, sans-serifWe care deeply about creating a workplace where our team members feel valued, respected and empowered. We are committed to providing equal opportunity regardless of gender identity, ethnicity, disability, sexual orientation or life stage./span/ppspan style=font-family:arial, helvetica, sans-serifWe value flexibility and encourage our team members to work in ways that meet their work/life commitments and support their wellbeing./span/ppspan style=font-family:arial, helvetica, sans-serifWe work hard to create a safe and inclusive environment for all, and most importantly, were all about creating better experiences - for our customers and for each other./span/p/div/div