Retail Activation Manager

Description

Retail Activation Manager is the role to collaborate across Sales, Marketing, Merchandising, CVM and CRM team for all kinds of sales driven in-store activities. Also, the role is the main contact window for communicating with shopping mall marketing team for shopping mall events, promotions and CRM activities.

Key Responsibilities:

• In-store events and activities

1) responsible for planning, communications and execution

2) responsible for budget and ROI management

• Shopping mall events, promotions and CRM activities

1) responsible for communications, commercial terms negotiation and sales result tracking

2) work with marketing and merchandising team for pre-event/ promotion/ CRM activity preparation

• Shopping mall popup

1) responsible for planning and communication

2) collaborate with event team for popup execution

3) responsible for budget management

• HJ event support

1) work with HJ and sales team for planning, communication and execution

2) HJ event on-site support

Requirement:

• 8+ years of solid marketing experience, at least 3+ in luxury industry.
• Experienced in retail marketing/CRM management
• Bachelor's degree, good analytical skill and business sense. MBA is a plus.
• Very good at presentation and communication.