PR, Influence and Communications Manager - North Asia

We are looking for unique and polyvalent talent. Join us if you have… Experience: At least 10 years of progressive experience in PR, communications, influencer marketing, or related fields, with a proven track record of developing and executing successful strategies across multiple markets, preferably within North Asia. Experience in luxury consumer goods & FMCG industry is highly preferred. Strategic Leadership & Cluster Mindset: Demonstrated ability to define and lead PR, influence, and K-Wave strategies at a cluster level. A deep understanding of the North Asia market landscape, cultural nuances, and consumer behavior. Proven ability to drive cross-border projects and concepts. K-Wave Expertise: In-depth knowledge and passion for K-Wave trends, including K-Pop, K-Drama and K-Food. Ability to translate cultural insights into actionable brand strategies and innovative activation concepts. Proven relationship track records with different talents and their agencies/agents. KOL & Influencer Management: Extensive experience in managing all aspects of KOL and influencer relationships, from strategy and identification to negotiation, content creation, and performance measurement on a cluster scale. Communication & Interpersonal Skills: Exceptional communication, interpersonal, and presentation skills to strategically manage diverse stakeholders across global, regional, local markets, and Maisons. Proven ability to influence, negotiate, and build strong relationships at senior levels. Analytical & Creative Thinking: Highly creative, out-of-the-box, and analytical thinker with strong digital proficiency, advanced project management skills, and exceptional problem-solving abilities. Capacity for bold strategic thinking combined with meticulous execution and data-driven evaluation of complex communication opportunities. Language: Fluent in Korean and English is essential; proficiency in other languages within the cluster will be highly preferable. Personal Attributes: Detail-oriented with a profound appreciation for luxury and cultural trends. Highly motivated, energetic, enthusiastic, and a strong team collaborator. Exceptionally organized and structured, capable of managing highly visible and complex communication projects across multiple markets simultaneously, and adept at adapting to rapidly changing media and cultural environments. Possesses a high level of professional ethos and accountability. Financial Acumen: Proven experience in managing and optimizing budgets for large-scale PR, influence, and K-Wave initiatives, demonstrating the capacity to set clear KPIs and monitor ROI at a cluster level.